TimeLine Layout

March, 2017

  • 30 March

    What Shape Is Your Data In? New strategies to keep contact data fresh and accurate

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    Ask any marketer what shape their customer data is in and chances are good you’ll hear: “poor.” In this webinar, we’ll learn how to fix that, and how to build a solid foundation with your customer dataset. If you think network data means gathering business cards at lunch, you’re in …

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  • 30 March

    Study: Why do marketers still struggle with innovative search tactics?

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    Many marketers who are seeing flagging returns from their search marketing campaigns might wonder what they’re doing wrong – especially if they’ve already got best practices like accurate site descriptions and keyword optimization covered. But a new study commissioned by Microsoft’s Bing and search agency Catalyst, and carried out by …

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  • 30 March

    Non-Profits Under Fire – Battling Problems With Charity Digital Marketing in 2017

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    Charities are facing more uncertainty than they ever have before in their perpetually uncertain existence. Competition is rising; goalposts are shifting, and scrutiny from the public and regulators is at an all time high. We’re in a time where the number of donations is going down, while non- profits are …

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  • 30 March

    Book fitness classes anywhere in the U.S. on Google

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    Shake off those winter blues and spring into shape. Starting today you can book and pay for fitness classes throughout the U.S. on Google Maps, Google Search and the Reserve with Google website. Here’s how it works: Visit Reserve with Google on desktop or mobile. There you can search for …

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  • 30 March

    Google adds rich results for podcasts to SERPs

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    On its Developers blog, Google stealthily launched some new guidelines for structured data to bring rich results for podcasts to search results. To date, this is only available via Google Home or the Google Search app v6.5 or higher on Android devices, but support for Chrome on Android is coming …

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  • 30 March

    Updates to the Google Safe Browsing’s Site Status Tool

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    We’ve just launched a new version of the Site Status Tool that provides simpler, clearer results and is better designed for the primary users of the page: people who are visiting the tool from a Safe Browsing warning they’ve received, or doing casual research on Google’s malware and phishing detection. …

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  • 30 March

    How Google May Rank Websites Based Upon Their Databases Answering Queries

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    Sharing is caring! 11shares Imagine that some sites might be ranked by Google based upon how their databases might answer queries. A patent from Google refers to this approach as one that looks at database service requirements to rank large sites such as sites that cover products, jobs, travel, recipes …

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  • 30 March

    The She Word: Laura Marquez, helping Google show up in the Latino community

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    In honor of Women’s History Month, we’re celebrating the powerful, dynamic and creative women of Google. Like generations before them, these women break down barriers and defy expectations at work and in their communities. Over the course of the month, we’ll help you get to know a few of these …

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  • 30 March

    2016 State of Search report: Paid search dominates, but social ads are catching up

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    According to the latest State of Search report from SEMPO (Search Engine Marketing Professional Organization), search ads dominate when it comes to digital marketing efforts performed by both agency and client-side marketers, but social advertising is the fastest-growing segment. Released on Tuesday, SEMPO’s survey includes responses from nearly 500 search …

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  • 29 March

    Google quietly expands rich cards worldwide

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    Google is expanding support for rich cards globally. Yesterday, Google updated the blog post that originally announced this feature back in May 2016. In this update, Google said rich cards are now available globally. Originally, rich cards launched in the US just for movie and recipe websites. That has expanded …

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