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Hotel SEO: Five steps to optimizing hotel deals and listings

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Effective SEO is important to the visibility of any hotel online. To improve the traffic to your hotel website, leading to more revenue for your business, every hotel must ensure that they are properly set up to be visible on search engine results pages (SERPs). SEO allows your hotel to improve …

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Local Search Ecosystem: Fall 2012 Update

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Obviously this space changes pretty quickly…all that work I put into updating this graphic earlier in the Spring had a gaping hole in it by the time summer rolled around, thanks to the impending arrival of Apple Maps.  Whether Apple knows what it’s getting into with Local remains to be seen…hopefully they’ve …

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