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Google: Accelerated Mobile Pages / AMP

Advice for AMP-curious publishers


The Accelerated Mobile Pages project has some big numbers on the scoreboard: More than 860,000 domains are publishing over 35 million AMPs per week, according to stats shared by Google at a recent AMP developer conference, where the company also announced the expansion of AMP to more than a billion …

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Google ‘related picks’ now showing under some top stories carousels


Google has added a new feature to the top stories carousel named “related picks.” Related picks may show up under the top stories AMP carousel, and aims at giving searchers another way to expand their queries to see even more top story content. If you search on mobile for a …

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Links to AMP content are showing up outside of search results


The Accelerated Mobile Pages (AMP) standard was designed to bring the fast-loading, clean experience of native apps to the open web. With most large publishers now producing AMP versions of their content, distribution platforms and other referrers are starting to experiment with AMP as an alternative to standard outbound links and app web …

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Google iOS app gets new local search filters, more AMP support & Gboard access


AmsStudio / Shutterstock.com Google rolled out the latest version of its app for iOS yesterday, with new local search filters, more AMP support and Gboard access. With the new version 23.0, Google has added more local search filters like “Top Rated” and “Open Now” to the app, and the the …

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Google temporarily disables ‘not mobile-friendly’ label in search results due to bug


Kashin / Shutterstock.com Google has confirmed that they have temporarily disabled the ‘not mobile-friendly’ label in the mobile search results due to a bug. John Mueller of Google said that Google has turned “the label off for now” but it “should be ok soon.” This is in response to Google …

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Google makes it easier to see and share publishers’ real URLs from AMP pages


As promised, Google is making a change to how it displays Accelerated Mobile Pages, so that users can easily view and share links that lead directly to publishers’ sites rather than to Google’s copy of the content. Google has been displaying AMP content by effectively making a copy of it and …

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Branch unveils AMP Deepviews, so content in uninstalled apps can be previewed from search results


links Let’s say you create a mobile app. And you get it accepted into Apple’s and Google’s app stores. Now what? There are zillions of apps added to the app stores every week, so your biggest problem is simply getting found. Maybe you could luck out and get featured by …

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